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Equipment Reviews

WELCOME

Welcome to the June 2010 issue of Equipment Reviews, sent out monthly exclusively to the loyal customers of Edwin Watts Golf. If you haven't already signed up for your free Equipment Reviews subscription, then please click here - there's no obligation and you can cancel at any time.




WHAT TO WATCH FOR AT THE U.S. OPEN

In preparation for this week’s U.S. Open at Pebble Beach, Callaway’s wedge/irons department has been busy building new X-Forged Wedges and JAWS Wedges for players. The reason being that they’re looking for fresh grooves for the event. Speaking of Callaway, watch for Phil Mickelson to play the company’s X-Forged 2-iron at the Open – instead of a hybrid. Last year, Lucas Glover – who has personally admitted to Equipment Insider that he does not like changing his equipment – won the Open with all-Nike products. Still a Nike endorser, Glover now plays plenty of the company’s Victory Red clubs, including a 21° hybrid, VR Split Cavity irons (4-PW) and VR Forged wedges (54°, 60° and 64°), which he feels are ideal for Pebble Beach. Meanwhile, adidas Golf unveiled its limited-edition, red-white-blue TOUR360 4.0 USA Flag shoes that will be worn by its PGA Tour staffers at the Open and at the 2010 Ryder Cup. Also, TaylorMade’s Tour reps say they’re going to have a lot of requests for hybrids this week. In fact, they claim that because of the way the course is set up, long hitters might only use their driver for a few holes.



EQUIPMENT

TaylorMade Rossa Corza Ghost

Thanks to input from renowned putting expert and Tour pro Dave Stockton, TaylorMade recently unveiled this high-MOI mallet putter that truly eases the process of aiming putts. The white putterhead stands out against any green, for contrast and focus, while three black alignment lines plus a circular hole further enhance the aiming process. The company’s patented AGSI+ face translates to a smooth roll. A blade and mid-mallet model are each also available. Justin Rose says he "putted scary good with” it, en route to capturing the recent Memorial Tournament with an average of just 27 putts per round and 1.585 putts per GIR (best in the field). Rose also helped design the shape of the Ghost’s putterhead. Rose said in reports that he felt like he’s been making more 15-to-20-foot putts with the Corza Ghost. And he’s not the only Tour pro who’s been using it -- Tim Herron and Martin Laird have also played it in competition. Try one at an Edwin Watts store and you’ll instantly see what all the accolades are about.



This 460cc, deep-faced clubhead features an adjustable hosel sleeve and three movable weights, giving golfers the ability to adjust both side-to-side dispersion and flight trajectory. The clubhead walls are ultra-thin to make the clubhead lighter, and the standard Fujikura Motore 60-gram shaft helps launch the ball higher. TaylorMade bills the driver as its only 460cc clubhead with both Flight Control Technology (eight adjustable clubhead positions that produce different loft, lie and clubface angle combinations) and Movable Weight Technology (those above-mentioned movable weights give you control of the CG position, so you can choose between a fade, neutral or draw bias ball flight). Essentially, you’re in control of tuning the clubhead to up to 75 yards of left-right ball flight. The clubhead and crown are aerodynamically shaped to reduce wind resistance and get you more clubhead speed, which translates to more distance.



HOT GEAR NEWS

Edwin Watts Golf officially opened its first store-within-a-Sears at the Baybrook Mall in Friendswood, Texas…TaylorMade debuted its sleek-looking Burner SuperFast TP driver with Tour Preferred face alignment and an aerodynamic clubhead shape that generates speed. Its large clubface and high MOI lend forgiveness, while its dual crown lowers and deepens the CG, to launch the ball high with less spin… Nike Golf inked new PGA Tour pro Matt Hill to an endorsement contract, in which he’ll play and wear its products…Excel Golf Products struck a multi-year licensing agreement with the PGA TOUR for its Zero Friction Performance tees… AHEAD re-signed Jack Nicklaus to represent its headwear line…According to the National Sporting Goods Association, there are now 22.3 million U.S. golfers, which is down 3.9 percent from last year… Fourteen Golf debuted its ST-110 driver with a two-titanium aerodynamic crown; shallow clubface that transitions in thickness; and cup-faced design… Bridgestone Golf introduced B-FIT, which it claims is the first-ever web based live-chat golf equipment consultation service. The free service allows golfers to participate in a one-on-one chat with Bridgestone’s expert ball-fitting technicians right from their computer… Nike introduced the Victory Red Cast V-Rev wedge with USGA-conforming grooves. It has a Dual Sole design, is made of soft 8620 carbon steel, and comes in satin chrome and black satin finishes – all in eight loft/bounce combinations… Mark Calcavecchia has started putting with the oversized Fatso putter grip from SuperStroke. It’s roughly three times larger than a traditional grip, to help take the hands and wrists away from the stroke, for a smoother roll. Calcavecchia says his “hands barely fit around it…I'm putting good right now."…Cobra unveiled its Baffler Rail Fairway wood, which has a low-profile, 17-4 steel clubhead and elongated clubface, to help the ball get up quickly and with forgiveness. Its four-way rail sole helps the club move effortlessly through turf …Tiger Woods played a Nike VR Tour driver recently at the Memorial that has just 8.5° of loft… adidas Golf is offering a special trade-in for its shoes: Through July 5, you can trade in any old pair or brand of shoe, golf and non-golf, at a participating Watts store and take $20 off a new pair of 2010 adidas Golf shoes that sell for at least $120 (manufacturer suggested retail price)…Robert Allenby and Skip Kendall are among the players using new putters from Bobby Grace…Billy Mayfair has begun playing TaylorMade’s new R9 SuperDeep driver.